William Hill vs. Ladbrokes – Who Comes Out on Top?
If you’re into sports betting, you’ve surely come across the names of William Hill and Ladbrokes. Both are among the most popular bookmakers in the UK, with thousands of betting shop locations and excellent online betting sites. Of course, they also offer distinct features as they’re competing for the top spot in the sports betting market.
Which one is better? It’s not an easy answer. In this article, we’ll break down the differences between both, comparing their betting markets, offers, and unique features.
Betting Markets and Odds
As market leaders, both Ladbrokes and William Hill have a full range of betting markets. They cover over 30 sports, including football, tennis, basketball, Esports, and many more. The odds are competitive – much closer than other betting brands. But, if we had to pick one, Ladbrokes just narrowly edges William Hill out.
Why? The reason isn’t a higher number of markets or better odds. The two bookies are similar in that regard. However, Ladbrokes has much better special offers, price boosts, and enhanced offers, which helps it pip WH in this case.
If you’re always looking for price boosts on the top football matches and other markets too, Ladbrokes is the way to go.
Welcome Offers and Bonuses
Bonuses and promotions play a major role in the decision to join one bookie or the other. While Ladbrokes has better special offers and price boosts, William Hill wins the bonus battle.
It often has a much better sign up offer than Ladbrokes, including right now. We’re not going to cover the specifics of that offer, since they’re often changing. But, over time, WH has had much better offers than Ladbrokes and other bookies, so it’s a better choice in this regard.
Betting Features and User Experience
Ladbrokes’ betting site and shops look a bit more professional and easier to use than William Hill. Not that WH is hard to use, but Ladbrokes is better in this regard. It’s a user-friendly brand that works great on smartphones, and it seems easier to get to features such as betting predictions, live betting, and live streaming than it is at William Hill.
Live Betting and Streaming
If you’re into live betting and streams, you’ll like Ladbrokes better. While William Hill may have a better pre-match offer, Ladbrokes shines in the live betting market. Besides the great coverage and odds, you also get price boosts in live markets, something that other bookies can’t copy.
There are more in-play betting markets on offer as well, and a fully functional and crystal-clear live streaming service. So, if you prefer live betting to pre-match betting, Ladbrokes is the way to go.
Who’s the Winner?
Considering the categories we’ve covered in this article, Ladbrokes comes out on top. You won’t make a mistake joining William Hill too, but Ladbrokes holds a narrow edge over its rival thanks to the modern interface, better live betting experience, and unique betting features.